Inaugurating FICCI FRAMES 2010, the Global Convention on the Business of Entertainment ,The Maharashtra Chief Minister, Ashok Chavan said that the real need of the hour was to enforce the existing anti-piracy laws. He assured the Central and State Government s commitment to give full protection to the right of the film producers to ensure that their innovative spirit was not trampled upon. He was responding to an appeal by Yash Chopra, Chairman, FICCI Entertainment Committee to take serious action against piracy.
Mr. Chavan also assured the film and entertainment fraternity of the State and Central government s unstinted support in ensuring the right of the people to see films they wanted, declaring that “We would strive to ensure that there was only one censor, the Censor Board , and not succumb to any external opposition to the release of a film.
He said, in an obvious reference to the opposition to the release last month of the Shah Rukh Khan starrer, My Name is Khan , “When things go beyond a point, it is the duty of the government and the people to uphold the Constitution and protect the democratic rights of the people.
On the occasion, the Chief Minister released the FICCI-KPMG Report on Indian Entertainment Industry and the FICCI-Amarchand Mangaldas Law Book.
In a special keynote address, James Nicholas Gianopulos, Chairman & CEO, Fox Filmed Entertainment, Inc., said that the creative soul of India should not be allowed to be curbed for lack of enforcement. This, he said, would require the full support of the government and the people, for “what s at stake is the creativity and innovation in the film industry.
Great stories and great talent have no borders, Mr. Gianopulos said, adding that film makers should “act global and think local and learn from everyone. He advised the film makers to “make a film for someone or make it for everyone, know the difference and determine the risk and reward.
The inaugural session of the three-day FICCI FRAMES, was also addressed by Shah Rukh Khan and Louise Sams, Executive Vice President and General Counsel, Turner Broadcasting System Inc. & President, Turner Broadcasting System International. Bollywood actress Katrina Kaif and Dutch Actress Victoria were also present on the occasion.
Shah Rukh Khan, the star attraction of the FICCI FRAMES 2010, in his keynote address held out a three-fold prescription for globalization of Bollywood films by learning from Hollywood the screenplay writing techniques, visual effects knowhow, and the discipline and organization in doing film business.